Analysis Of The Influence Of Servant Leadership On The Formation Of Employee Character At PT Karya Brother Nusamesindo Surabaya

This research aims to analyze the influence of servant
leadership on the formation of employee character,
which has an impact on service. The company
environment requires servant leadership as a place or
forum for employees to be guided in all aspects, morals,
knowledge, and skills that create the character of
employees who love their work and serve customers at PT
Karya Brother Nusamesindo employees. This cannot be
separated from the influence of servant leadership in
forming employee character. This type of research is
descriptive qualitative research by selecting the head of
the sample department and 5 informants who are
considered to have knowledge and information regarding
the problem under study, namely the influence of servant
leadership at PT Karya Brother Nusamesindo Surabaya in
forming employee character. Data was collected using
instruments in the form of Observation and
Documentation, as well as in-depth interviews with
informants. The data was analyzed qualitatively. The
results of this research show the influence of servant
leadership on the formation of employee character, and its
influence on service to customers. erwakilanInterviewing
informants who are seen from the leadership aspect, they
have a positive influence on the formation of employee
character.
Keywords: Servant leadership; Employee Character
Formation, Service.